Clarity today.
Growth tomorrow.
We partner with leadership teams to size markets, hear the buyer, map competitors, and turn those insights into strategies that compound.
Services at a glance
Make bold moves without blind spots
We uncover what buyers value, where competitors win, and which levers move margin—then translate that into focused initiatives across markets, pricing, and pipeline.
Whether you're scaling, restructuring, or innovating — we’re here to guide your next bold move.
Evidence-led consulting that drives clarity, momentum, and growth
90%
Client Retention Rate
Long-term relationships built on trust, clarity, and results.
150+
Years of Combined Experience
A team of senior consultants with deep domain experience.
400+
Projects Completed
Successfully executed initiatives across strategy, operations, and transformation.
8 - 12
Weeks Avg. Engagement Cycle
Fast sprints, weekly shares, and decisions without drift.
About us
Evidence-led minds. Real-world impact.
We’re a research-led consulting partner for driving growth transformation. We turn questions into decisions—fast—through market research, strategy sprints, and investor-grade modeling. Senior-led, transparent, and practical: no fluff, just work you can run with.
“Good strategy is a decision you can explain and execute. Everything else is theatre.”
Anup Kumar
The Founder
Our vision
Clarity, resilience, and pragmatic growth—built on evidence.
We help leadership teams navigate complexity with confidence. Our job is to turn outside-in research into clear choices, documented assumptions, and plans you can run—today and over the next 12–24 months.
We started DNA Consult after years at firms like Nielsen, Frost & Sullivan, and CRISIL with a simple belief: there’s a better, faster, and more cost-sensible way to support clients—focused on outcomes and decisions, not consultant theatre.
Pick your starting point
Different questions, different paths — same evidence-first approach.
Every engagement is tailored to your context. Choose a track below—Strategy & Research, Digital & Innovation, or Capital & Talent—and we’ll co-create the plan with small, senior teams and the right domain experts. Decisions in weeks, not months.
Our clients
Trusted by teams who value clarity and speed.
We work with founders, P&L owners, and functional leaders across technology and industrials. Small, senior teams; evidence over opinions; decisions in weeks. Built by alumni of Nielsen, Frost & Sullivan, and CRISIL—big-firm rigor, outcome-first delivery.
Organizations We Have Worked With
Why teams choose DNA Consult
Senior teams, evidence-first, tailored- not templated- with continuity from research to results.
Other Firms
With DNA Consult
Get in touch
Ready to move your business forward? Let’s talk.
Whether you’re seeking clarity, growth, or transformation, we’re here to help. Reach out to start the conversation — no pressure, no obligation.
Have a Challenge or an Idea?
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Case Studies
Insights. Strategies. Real-world perspectives.
Explore fresh thinking on business strategy, operational excellence, and leadership in times of change. Curated by our consultants — written for decision-makers.
